Throughout the whole process of being an academic blogger, I learnt a lot and acquired some skills. Creating a weblog is indeed easy. All you need is just to choose a web hosting site and sign up to create a blog. However, to maintain a blog and keep it updated was never easy.
The reason why blog is chosen as the platform to discuss on publication and media issues is because blog is the current phenomenon in which people write blogs and read other people's blog. Moreover, writing in a blog can be less formal. The tone of language can be slightly casual and thus readers would be more comfortable while reading the content. Furthermore, blog feature such as the chat box allows readers to leave a comment, and the blogger will reply the comment. In return, there is interaction between the writer and reader. This way, messages can be delivered more effectively to the audiences.
As for the document designing part, I learnt that adding pictures in blog posts can always enhanced the effectiveness in delivering the content of the blog. Visual aids should be interpreted or added with clear captions to improve readers' understanding (Shriver 1997).
I understand that as a blogger, we are given the freedom of speech. However, we should always have a clear standpoint as knowing what we are writing or expressing in our blog. Besides that, I have to always be alert and understand my audience's needs as Putnis and Petelin (1996) said that readers' needs are very important.
Last but not least, I enjoyed the whole process of writing this weblog. Thanks to the subject of Issues in Publication and Design, I had the opportunity to experience the journey as an academic blogger.
(Source: Deviantart.com, 2010)
Reference
Shriver, KA 1997, Dynamics in Document Design: Creating Text for Readers, Wiley Computer Publisher, New York.
Putnis, P & Petelin, R 1996, 'Writing to Communicate', Professional Communication: Principles and Application, Prentice Hall, Sydney.
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